SilkRoll
Fashion
Case Study

How SilkRoll Fueled E-Commerce Swapping Clothes

SilkRoll, a revolutionary fashion exchange marketplace based in San Francisco, partnered with Insert Fuel to create their brand identity and build a seamless shopping experience. By introducing a unique Q-point system and transforming the way people trade in clothes, SilkRoll disrupted the fashion industry.

90 Day
Launch Period
5
Launch Period

Challenges

SilkRoll possessed an extraordinary concept but lacked the technical know-how to bring it to life. Their unconventional approach of using Q points instead of traditional currency and enabling clothing trades required innovative solutions. The exposure gained from their appearance on NBC's Shark Tank added to the excitement surrounding their venture.

Inventing Credit System
Building a Community

Solutions

Insert Fuel embarked on an exhilarating journey, crafting a captivating brand identity and designing a next-generation shopping experience.

We developed an intuitive platform that allowed users to trade points for clothes, revolutionizing the way fashion exchanges are conducted. From building a strong community to captivating web and mobile app design, we brought SilkRoll's vision to life.

Highlights

No items found.

Results

The launch of SilkRoll's groundbreaking concept was met with enthusiasm, attracting a dedicated fashion community.

Our team successfully executed the project within a short period, enabling SilkRoll to scale and establish themselves as an industry leader.

Results

The launch of SilkRoll's groundbreaking concept was met with enthusiasm, attracting a dedicated fashion community.

Our team successfully executed the project within a short period, enabling SilkRoll to scale and establish themselves as an industry leader.

It was a pleasure to work with Insert Fuel who helped SilkRoll to go from concept to reality with the launch of the V1 of our website. Their ability to understand the customer’s needs and find the right solution within the right budget was on point! Even though we went through a rebrand later on, the initial design canvas still lives on.

Janet Wu
Co-Founder

Results

The launch of SilkRoll's groundbreaking concept was met with enthusiasm, attracting a dedicated fashion community.

Our team successfully executed the project within a short period, enabling SilkRoll to scale and establish themselves as an industry leader.

It was a pleasure to work with Insert Fuel who helped SilkRoll to go from concept to reality with the launch of the V1 of our website. Their ability to understand the customer’s needs and find the right solution within the right budget was on point! Even though we went through a rebrand later on, the initial design canvas still lives on.

Janet Wu
Co-Founder
90 Day
Launch Period
5
Launch Period
5
Years Running
5
Years Running

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