Booked on Autopilot: 5 Steps to Videos That Sell Your Business
You’re a business owner. You want to make money. But you have no time. That’s exactly why I’m here — to show you a simple process for creating videos that get you booked automatically.
Whether you sell a product, a service, or a mix of both, the right videos can work for you 24/7 — even while you’re busy running your business. The best part? You don’t need a huge production budget or fancy skills to start. You just need the right setup and a smart system.
In this guide, I’ll walk you through my 5-step process to go from “no video strategy” to a content engine that consistently brings in clients.
Step 1: Get the Right Camera
Your gear doesn’t have to be complicated — but it should be reliable. My go-to recommendation is the DJI Pocket 3.
Why?
Perfect Audio & Lighting: You don’t need to fuss with big external gear.
Portable & Simple: Great for quick shoots without a big learning curve.
Professional Look: The image quality is sharp and clean enough to impress any audience.
This means less time setting up and more time actually creating content that sells.
Step 2: Master Your Lighting
Lighting is the difference between “amateur vlog” and “professional authority.” You only need a simple three-point lighting setup:
Key Light – Your main source of light, placed in front of you.
Fill Light – A softer light to reduce harsh shadows.
Rim/Back Light – A light behind you to separate you from the background.
Get this right, and you’ll instantly look more credible and trustworthy on camera.
Step 3: Build Your Voice with AI
Your videos need a clear, confident voice — and AI tools like ChatGPT or Claude can help you shape it.
Here’s how:
Gather your best articles, LinkedIn posts, or blog content.
Or record a Loom video explaining your product/service to your ideal client.
Drop that transcript into Descript, then into ChatGPT or Claude.
Tell it to rewrite in your tone, for your audience, with a high-converting sales approach.
You’ll be amazed at how quickly you can turn raw ideas into polished, persuasive scripts.
Step 4: Transcribe & Organize with Descript
If you haven’t used Descript.com before, it’s a game-changer. You can upload your videos, get instant transcripts, and edit them like a Word document. This makes it easy to repurpose your videos into blogs, captions, and ad copy — without having to start from scratch.
Step 5: Target the Right Audience
The real power of this process comes from precision targeting. Tell your AI tools exactly who you want to reach:
Age range
Disposable income
Buying patterns
Pain points and desires
With that information, your content will speak directly to the people most likely to buy — and the right people will start booking calls without you chasing them.
The Big Picture
This isn’t just about creating nice videos. It’s about building a video sales system that:
Works for you while you sleep
Attracts your ideal clients
Turns attention into booked appointments automatically
When you follow these steps, you’re no longer scrambling for leads — your content is doing the heavy lifting for you.
Want Help Building This for Your Business?
If you don’t have the time to figure all of this out on your own, I can help you set it up, step-by-step, inside my Weekly Let Go Boss Coaching Sessions.
Every week, we:
✅ Build your content creation system
✅ Refine your messaging so it speaks directly to your ideal clients
✅ Automate your marketing so you can focus on running your business
You’ll leave each session with clear next steps, real progress, and a support system that keeps you accountable.
Click here to join my next weekly coaching session: LetGoBoss.com
Let’s turn your ideas into videos that sell — on autopilot.