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Browse the Fuel ShopThe Engine vs Salesforce
The CRM without the implementation project
Salesforce is built for enterprises with a Salesforce team. If you do not have one, you are buying a platform whose real cost is the consultants required to make it do anything.
What Salesforce actually costs
AI tiers
Higher again
The plans with the AI everybody wants cost well above Enterprise, per user
Implementation
Quoted per project
Usually a certified partner, before anybody is live
Every year, for as long as you run the business
$21,000+
Ten users on Sales Cloud Enterprise for one year, licences only, before any implementation or add-on.
Public list prices checked August 2026, each with its source. Pricing moves and is often negotiated, so treat these as the shape of the bill rather than a quote.
Why people move off Salesforce
The licence is the small number
The implementation is what actually costs, and it is quoted in tens of thousands before the first user logs in.
It needs specialists to run
Getting value out of it usually means certified admins, either hired or retained. Without them a lot of businesses never see the benefit they bought.
Everything else is another cloud
Marketing, service, analytics and AI are separate products with separate prices, and SMS is not there at all without another vendor.
Line by line
Including the rows where Salesforce wins. A comparison table with no losses in it is an advert, and you would be right not to believe the rest of it.
| The Engine | Salesforce | |
|---|---|---|
| Starting price | Included in every fuel plan, from $497/mo | $175/user/mo, billed annually |
| Implementation | $497 once, done for you | A partner project, quoted separately |
| Time to live | Days | Months |
| Who runs it | We do | A certified admin you hire or retain |
| Two-way SMS | Built in | Another vendor, another bill |
| Marketing automation | Same platform | Marketing Cloud, priced separately |
| Team members | Unlimited | Per user, every user |
| Training a new hire | About an hour | Weeks, often with a course |
| Very large enterprise scale | Not who we are for | Genuinely unmatched |
The difference that matters
Nobody switching off Salesforce wants another login
The reason Salesforce costs so much to start is that somebody has to configure it. On a fuel plan that somebody is us, it is included, and you are live in days rather than quarters.
See the fuel plansAnd that is before the tools around it
Salesforce is one line on the bill. Most businesses are also carrying eight or ten of these, all of which the Engine includes.
Bought one by one, that stack is $1,926 a month. See the full list
Launch offer
10% off your first 3 months
Ends December 31, 2026.
LETGO2026
Applies at checkout
The weekly call
Bring your biggest problem. We solve it on the call.
Not a webinar and not a pitch. We go round and ask everyone what they are blocked on, pick one, and deal with it properly in front of everybody.
Everyone says what they are stuck on
We pick one and teach the theory
Then we actually fix it, live