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Mousilli Legal
From WordPress to Webflow to an AI Studio the firm edits itself
Mousilli Legal Group is IP, technology and startup counsel for founders. Its website has lived three lives: a WordPress site, then a Webflow site, each made by specialists and each needing a specialist for every change. The third was rebuilt in AI Studio over one weekend, and the firm has edited it itself ever since.
Challenge
Both earlier sites were good sites. They were also sites only a specialist could change. A new team page, a corrected line of copy or a swapped photo meant asking someone, waiting, and paying for the hour.
When the firm re-formed as a new entity, nothing carried over and the website had to exist again within days, with booking, intake and a CRM behind it.
The first real test of the new approach was the booking link. The calendar worked on the back end but the site was not yet talking to it, and the firm said plainly that a few days of silence on the one feature that matters was too long. It was connected, tested for confirmation, reschedule and cancel emails, and live on 15 April.
Every edit on the old sites meant a developer, a request and a wait
The firm re-formed as a new entity and needed a new site, booking and intake fast
The booking calendar had to talk to the site and the CRM, which cost a few frustrating days
The team had to learn to change a site by prompting, not by coding
Solution
Basim rebuilt the whole site in HighLevel AI Studio in about 12 hours over a weekend, as a gift to the founder: design, development, mobile and QA, then connected the CRM, forms and calendar.
Then he handed over the controls. The firm's administrator was given access and shown how to change the site by describing the change in plain language, including a ready-made prompt to add new lawyers to the team pages with their related articles.
Since then she has added pages, intake forms, header photos and calendars herself. When something went wrong she asked a question and kept going. She has not asked for a web developer once, which means no agency retainer and no hiring cost for site upkeep.
The next generation is Insert Fuel Studio: point at the thing on the page, click it, or say the change aloud, and Fuela makes the edit.
Highlights
Results
A full site rebuilt in about 12 hours that previously took months
The firm's own administrator edits the site by prompt, with no coding
No web developer hired or requested since launch
Intake, booking and CRM connected to the same site
Next: point, click or dictate an edit to Fuela in Insert Fuel Studio
The team on this project
For law firms
How many callers did your firm not ring back last month?
That is what we built for Mousilli Legal. Most firms genuinely do not know, and it is almost always the most expensive number in the practice. Intake that answers after hours, qualifies before it reaches a lawyer and books the consult on its own is the single change that pays for itself fastest in a law firm. We have built it more times than anything else on this site.
- After-hours enquiries answered and booked, not lost
- Qualified before a fee earner spends a minute on it
- Thirty minutes with Basim, free, and worth your time on its own
Thirty minutes, free, and you will speak to Basim rather than a salesperson. If we are not the right fit we will say so and point you somewhere better. Not ready for a calendar? Leave us a sentence instead and we will ring you.
