Basim Mousilli

Managing Director

Basim fuels brands with visionary strategies, orchestrating growth through innovation, automation, and 20 years of Fortune 500 expertise, all under the "Let Go, Boss" mindset.

About 

Basim

Basim Mousilli is at the forefront of business automation and marketing innovation, leveraging over 20 years of experience to help businesses scale with ease. As Managing Director of Insert Fuel, Basim's philosophy is centered on the idea of "Let Go, Boss," enabling business owners to focus on growth by automating repetitive tasks, streamlining marketing, and boosting efficiency with AI. His strategic insights have fueled the success of Fortune 500 companies across the globe, with projects spanning the US, LATAM, Middle East, Africa, and Asia.

Beyond his professional expertise, Basim’s passion for growth extends into his personal life. He’s a proud father to two daughters, Nadine (13) and Ayla (7), who inspire him daily. Whether he’s crafting innovative marketing strategies or coaching executives to achieve their goals, Basim’s approach is always rooted in fostering a balanced, successful life.

Currently based in Houston, Texas, with a second home in Medellín, Colombia, Basim continues to inspire and lead through his commitment to helping others unlock their potential, both in business and in life. His journey is a testament to the power of automation, AI, and the belief that anyone can achieve remarkable growth with the right tools and mindset.

Key Skills

Growth Strategy

Growth Strategy

Business Automation

Business Automation

Creative Storytelling

Creative Storytelling

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